Our proprietary software platform, Nomad, is at the core of delivering growth for our own brands and customers alike, covering commerce, distribution, logistics, payments, and analytics.
Accelerate Brands
Accelerate your brand in the world’s largest eCommerce market on the leading marketplaces, social commerce and from your own website.
What our clients & partners say
“Samarkand Global are a valued, long-standing, and highly engaged member of the China-Britain Business Council and regularly provides advice and cutting edge insights to our network.”
- ADRIAAN COMMANDEUR
Executive Director
China Britain Business Council
"I think it is crucial to have the right partner to launch in China, therefore we didn’t make any move until our partnership with Samarkand.
From the beginning I really trusted your great expertise. You have a great sense of which products are of particular interest in China and can give great recommendations to grow the business. The whole team is amazing but the relationship to Eva and Sam is really special. We have great conversations and trust each other. I always have the feeling that Eva and Sam are very much interested in what’s the best for Royal Fern."
- DR TIMM GOLUEKE
Probio7 is one of the UK’s leading probiotic supplement brands. Samarkand launched Probio7 in China in 2018 and the brand has modernised grown its portfolio from 3 SKUs to 15. Samarkand has built Probio7’s brand Chinese presence through a wide distribution network and a Tmall Global flagship Store.
Probio7 Contours, a newly developed China first product, has sold 8000+ units and generated £600k revenue since launch in July 2020. KOL campaigns and CPC activity have grown brand awareness, including a live streaming on Singles Day reaching 70 million consumers.
Napiers the Herbalist, Scotland’s oldest herbal apothecary, was founded by Duncan Napier in 1860. Located in Scotland and online at www.napiers.net, it remains a key part of Edinburgh’s heritage retail scene. Duncan Napier, a renowned Victorian botanist, was passionate about natural health care. Napiers products, made in Britain with carefully selected natural ingredients, are available in several hundred UK health stores and pharmacies, including Selfridges and John Bell & Croyden.
Utilising Samarkand's China cross-border eCommerce infrastructure, Napiers products have launched on platforms like Douyin, Little Red Book, WeChat, and Tmall. Additionally, Napiers is featured in the SKP Chengdu luxury department store in China. Livestreams from the Edinburgh apothecary have been particularly popular, earning the Silver Award for Best Cross-border Campaign at the eCommerce Awards 2023. Positive feedback from Chinese consumers on social platforms underscores the success of this strategy, highlighting Napiers' innovative approach in the world's largest e-commerce market.
Our Clients
Our mission is to make Chinese eCommerce simple, accessible, and profitable for brands and retailers of all sizes.
